Parental Controls

The movement to save America's parents from Fox News

We wanted to save America’s parents, by blocking Fox News on their TVs with Parental Controls. Starring Andy Richter, the video garnered over 2 million views, #1 on Creativity’s Top 20, a handful of liberal blogs, Facebook hate mail, and a very serious think-piece by the Conservative Tribune.

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How it went down ↓

1. Andy tweeted.

Screen Shot 2019-01-14 at 11.57.11 AM

2. Sarah Silverman retweeted 🙏

3. Some people liked it.

LOL!!! Badass

LOL!!! Badass

-@SirGumbeaux

-@SirGumbeaux

Oh, I'm so doing this :)

Oh, I'm so doing this :)

-@DemsMoving

-@DemsMoving

the gift that keeps on giving

the gift that keeps on giving

-@burnforce

-@burnforce

4. Some people did not.

4. Some people didn't.

This is extremely offencive to the older generation they worked they paid for the house that you're sitting your ass in and this is what you're going to do no wonder this country is going to s*** f******* like you making s*** like this this is age discrimination

This is extremely offencive to the older generation they worked they paid for the house that you're sitting your ass in and this is what you're going to do no wonder this country is going to s*** f******* like you making s*** like this this is age discrimination

-Mary Robert Sawyer

5. Some people took action.

5. Some people took action.

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Outfox_UGC_Tweet_1

6. Then this happened. Coincidence? ;)

6. Then this happened. Coincidence? ;)

Screen Shot 2019-01-14 at 11.17.43 AM

Results

2MM

2MM

Video views

30k

30k

Retweets

Retweets

#1

#1

Creativity's Top 20

Credits

Role: Concept and Creative Direction
in partnership with Zac Sax and Dave Yankelewitz
Director: Glenn F Clements
Producer: Kate K Dowd
Producer: Phil Pessaro
Line Producer: Michelle Basterrechea
Production Designer: Amy Plouff
Editor: Crandall Miller, Whitehouse Post
Colorist: Darin Wooldridge
Sound Design/Mix: Diana David, Pomann Sound NYC
Graphics: Chris Weller
Illustrator: Manuel Cetina
Apron Writer: Craig Baldo
PR: Rebecca Sullivan

Role: Concept and Creative Direction
in partnership with Zac Sax and Dave Yankelewitz
Director: Glenn F Clements
Producer: Kate K Dowd
Producer: Phil Pessaro
Line Producer: Michelle Basterrechea
Production Designer: Amy Plouff
Editor: Crandall Miller, Whitehouse Post
Colorist: Darin Wooldridge
Sound Design/Mix: Diana David, Pomann Sound NYC
Graphics: Chris Weller
Illustrator: Manuel Cetina
Apron Writer: Craig Baldo
PR: Rebecca Sullivan

Press

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NY Egotist
Scary Mommy
Little Black Book
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Conservative Tribune